Jewelry with a Unique Power and Essence
Jewelry holds a unique power – whether subtle or bold, made of pure gold or fine costume materials, it has the ability to transform any outfit and elevate it with a distinctive touch. However, some pieces carry an innate strength, commanding attention as if everything else simply complements them. Such is the magic of Nana Jewelry, a brand of powerful accessories created by Nataša Cvetković from Novi Sad.
From Chemistry to Jewelry-Making
Nataša’s journey isn’t the typical story of a jewelry designer; it’s a fusion of science, art, and a deep love for craft. With a Master’s degree in chemistry, Nataša has seamlessly blended her expertise with her creative energy into what might be called a kind of “alchemy.” Each piece of jewelry she creates reflects patience, precision, and calm – qualities that are equally essential in the laboratory.
The Beginnings of Nana Jewelry
The story of Nana Jewelry began over ten years ago when Nataša moved to Russia, following her husband’s career as a professional athlete. While living in this new country, she sought a way to fill her time with a meaningful hobby, and this search led her to explore jewelry-making. What started as a pastime quickly turned into a passion, shaping her path and allowing her to channel her artistic side through high-quality materials such as stainless steel and semi-precious stones.
A Brand for Confident Women
Nana Jewelry has become synonymous with bold pieces designed for women with confidence and poise. Each of her creations exudes sophistication and authenticity, crafted for those who seek to express their strength and character through accessories. And perhaps, as Nataša believes, jewelry holds the power of self-suggestion – a source of extra strength for navigating the jungle of daily life.
The Art of Craftsmanship in Every Piece
Due to high demand, Nataša’s workshop often stays open late into the night, as she works tirelessly to fulfill orders and bring to life unique earrings, necklaces, rings, and, more recently, belts adorned with jewelry elements. Nana plans to expand in Belgrade through select concept stores. In Novi Sad, a showroom within her workshop is already available by appointment.
A Story of Passion, Strength, and Elegance
This is the story of a courageous and dedicated woman who turned her passion into a brand that empowers the women who wear it. Nana Jewelry is not just an accessory – it’s a manifestation of strength, elegance, and unmistakable style.
